Bruno and Ridgway is qualified to address any of your qualitative research
needs.
We conduct the following qualitative research:
- Focus Groups
- One-on-One In-Depth Interviews -- Both In-Person and Phone
Here are examples of the types
of projects we undertake:
- Concept and Positioning Evaluation
- Sales Brochure Evaluations
- Package Design Configuration
- New Product Evaluation
- Advertising Evaluation
- Website Evaluation
- Brand/Company Imagery
A sampling of the audiences and categories for qualitative research
are:
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Physicians
- Anesthesiologists
- Cardiovascular Surgeons
- Dermatologists
- Gastroenterologists
- General Practitioners/Family Practitioners/IMs
- General Surgeons
- Geriatricians
- Hematologists
- Infectious Disease Specialists
- Interventional Cardiologists
- Medical Cardiologists
- Neurologists
- OB/GYNs
- Oncological Surgeons
- Oncologists
- Ophthalmologists
- Orthopedic Surgeons
- Pediatricians
- Periodontists
- Psychiatrists
- Pulmonologists
- Radiologists
- Transplant Physicians
- Urologists
Other Medical Professionals
- Diabetes Nurse Educators
- Dialysis Nurses
- Hospital Pharmacists
- Managed Care Medical Directors
- Managed Care Pharmacy Directors
- Medical Directors Nursing Homes
- Medical School Directors, Professors, Residents
- Nurses
- Nurse Practitioners
- Physicians Assistants
- Retail Pharmacists
- Transplant Nurses
Business Persons
- Pharmaceutical Sales Professionals
Patients
- Analgesics
- Arthritis
- Asthmatics
- Crohn's Disease
- COPD
- Depressed Patients
- Diabetics
- GERD/Heartburn Sufferers
- Health-Oriented Women
- Long-Term Medicators
- Multiple Sclerosis
- Ostomates
- Rheumatoid Arthritis
- Sexually Transmitted Diseases
- Sleep Problems
- Transplant Patients
Consumer Products
- Arts and Crafts Kits
- Bath and Body
- Bible Readers
- Bottled Water
- Calendar/Daytime Planners
- Cigarettes and Cigars
- Computer Accessories
- Energy Foods and Beverages
- Fitness Center Users (employees)
- Frequent Travelers (employees)
- Glue
- Highlighters and Markers
- Ice Cream
- Liquo
- Meat Products
- Retail Shoppers
- Sanitary Protection
- Teeth Whitening
- Telecommunications
- Video Game Stations
- Yogurt
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