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Webinars2018-08-10T10:41:47+00:00

September 2018
Using Consumers to Influence Healthcare Decision Making in 2018

Objectives:

  • Learn to drive decisions based on insights specific to your hospital’s position in the marketplace, not just the industry, in general
  • Explore and learn from case studies that demonstrate how, when and why hospitals invest in market research and how they let consumer insights drive decision-making
  • Create unity between market research data and internal ideas and objectives.
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October 2018
Defining “Data Driven” … What You Really Need to Know about Using Data

Objectives:

  • Become familiar with the different types of healthcare market research
  • Common misconceptions and mistakes that healthcare strategists make when using data
  • What defines usable data?
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NOVEMBER 2018
Smart Expanding: The Healthcare Strategist’s Guide to Outpatient Expansion

Objectives:

  • Gauging when or when not to expand
  • The top mistake strategists make when prioritizing service line expansion
  • Avoiding the “Field of Dreams” trap
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